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Five types of internal integration are sought by firms interested in providing top-level service to customers: relationship integration, measurement integration, technology and planning integration, material and service supplier integration, and customer integration.

A) True
B) False

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Offshoring reduces transportation costs of a company.

A) True
B) False

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Explain the product factors that affect the selection of a distribution channel.

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Answers will vary. Complex, customized, ...

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Which of the following individuals or companies uses an emerging distribution channel structure?


A) A retail store that sells counterfeit backpacks of famous brands
B) An online apparel store that offers subscription services for high-end fashion clothing
C) An electronics retailer who sells products directly to customers through its shop-at-home television channel
D) A department store that sells apparel, electronics, grocery, and home furnishing products of various manufacturers in one location

E) A) and D)
F) All of the above

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The best order fulfillment processes increase order cycle time.

A) True
B) False

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Which of the following is true of nontraditional channels?


A) They increase a brand's coverage in the market.
B) They aid upstream producers in marketing.
C) They lead to competition between distribution channels through cannibalization.
D) They may help differentiate a firm's product from the competition.

E) None of the above
F) B) and C)

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A _____ enables consumers to return products to the retailer or manufacturer in the event of a product defect, or at the end of the product's useful life to the consumer.


A) gray marketing channel
B) reverse channel
C) nontraditional channel
D) digital channel

E) A) and B)
F) B) and C)

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Which of the following is a characteristic of companies that adopt a supply chain orientation?


A) They have the capability to deliver on the promises they make.
B) They do not accept short-term risks on behalf of others.
C) They lack the support of the top management of the companies.
D) They do things that harm the entire supply chain in the long run.

E) B) and C)
F) A) and B)

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The focus of businesses has shifted to determining how products and services are being ''pushed'' into the marketplace by manufacturers, and on partnering with members of the supply chain to enhance customer value.

A) True
B) False

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A similarity between the customer relationship management process and the supplier relationship management process is that both provide structural support for developing and maintaining relationships with their respective supply chain partners.

A) True
B) False

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Which of the following statements is true of companies that focus on supply chain management?


A) They report reduced logistical flexibility.
B) They report lower warehousing costs.
C) They have limited interactions with their suppliers.
D) They incur large incremental expenditure on company assets.

E) All of the above
F) C) and D)

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Third-party logistics companies sell logistics solutions and physical products.

A) True
B) False

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Which of the following statements is true of public-private partnerships?


A) They increase the negative impacts of potentially hazardous supply chain situations.
B) They are critical to the satisfaction of both company and societal interests.
C) They are formed when the magnitude of a supply chain dilemma is of little importance to a company.
D) They lack power to solve future national and global supply chain problems.

E) All of the above
F) B) and D)

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A strategic channel alliance is a cooperative agreement between business firms to use the other's already established distribution channel.

A) True
B) False

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Which of the following best defines the order-to-cash cycle?


A) It is the time gap between purchase of raw materials and manufacturing of the final product.
B) It is the amount of time between order placement and receipt of the customer's payment following order shipment.
C) It is the time delay between the packaging of an order and the consumption of the product.
D) It is the amount of time between the cancellation of an order and the approval of cancellation.

E) B) and C)
F) None of the above

Correct Answer

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Which of the following is true of retailers?


A) They provide contact efficiency for consumers.
B) They provide time and place utility to agents and brokers.
C) They facilitate exchanges of ownership between buyers and sellers.
D) They facilitate the movement of products from the manufacturer to producers and resellers.

E) A) and B)
F) B) and D)

Correct Answer

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What are the disadvantages of globalizing a company's supply chain?

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Answers will vary. Globalization has bro...

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Which of the following is true of multichannel marketing?


A) Customers are offered information, goods, services, and/or support through one or more synchronized channels.
B) It becomes difficult to find the channel responsible for discrepancies in the inventory.
C) Customers are required to be the initiators of distribution in distribution channels.
D) It creates a main channel that acts as the sale and profit center.

E) C) and D)
F) B) and C)

Correct Answer

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Magnira Inc., an equipment manufacturing company, designs precision cutting tools that can be used for various applications. A recent project required Magnira Inc. to work closely with a surgical tools manufacturing company to manufacture a stapler that staples closely, which would help ensure less traumatic procedures and quicker patient recoveries. This is an example of the:


A) product development and commercialization process.
B) supplier relationship management process.
C) customer service management process.
D) order fulfillment process.

E) A) and D)
F) B) and C)

Correct Answer

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Phoenix Farm, a firm that sells farm products, gathers all fresh food ingredients at one place for its customers. The customers can buy eggs, milk, meat, vegetables, and so on without spending a great amount of time and energy. Phoenix Farm is a _____.


A) merchant wholesaler
B) retailer
C) agent
D) broker

E) B) and D)
F) None of the above

Correct Answer

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